Increasing sales in a restaurant consists in identifying the reasons which keeps current customers from coming more often and the reasons why other potential customers don’t come at all. A meal experience analysis enables to write down a diagnosis on customers’ perceptions. To find out how to improve business activity, we study what differentiates your operations from competition. We also study trendy restaurant concepts in the world ; we strengthen your forces and work on your weaknesses. Marketing actions are obviously part of the process all along.