{"id":3467,"date":"2020-07-01T17:09:24","date_gmt":"2020-07-01T15:09:24","guid":{"rendered":"https:\/\/neoeng.com\/realisation\/large-international-food-distribution-brand-france-2014-to-2015\/"},"modified":"2020-07-13T11:21:42","modified_gmt":"2020-07-13T09:21:42","slug":"large-international-food-distribution-brand-france-2014-to-2015","status":"publish","type":"portfolio","link":"https:\/\/neoeng.com\/en\/realisation\/large-international-food-distribution-brand-france-2014-to-2015\/","title":{"rendered":"Large international food distribution brand, France, 2014 to 2015"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kai8hupb-3609a23d1d5ec21658b06af8c1af63e3\">\n.avia-section.av-kai8hupb-3609a23d1d5ec21658b06af8c1af63e3 .av-parallax 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avia-full-stretch'><\/div><\/div><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3467'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6h44fl-40b41f3bfbeabadcab2894084c2969bd\">\n.flex_column.av-6h44fl-40b41f3bfbeabadcab2894084c2969bd{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-6h44fl-40b41f3bfbeabadcab2894084c2969bd av_one_full  avia-builder-el-1  avia-builder-el-no-sibling  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kai9yqim-1d62b7c99fd1e238dc0c0590f13b75e8\">\n#top .av-special-heading.av-kai9yqim-1d62b7c99fd1e238dc0c0590f13b75e8{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-kai9yqim-1d62b7c99fd1e238dc0c0590f13b75e8 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-kai9yqim-1d62b7c99fd1e238dc0c0590f13b75e8 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-kai9yqim-1d62b7c99fd1e238dc0c0590f13b75e8 av-special-heading-h1 blockquote modern-quote modern-centered  avia-builder-el-2  avia-builder-el-no-sibling '><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >Large international food distribution brand<\/h1><div class='av-subheading av-subheading_below'><p>France, 2014 to 2015<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div><div id='av_section_2'  class='avia-section av-42a1up-d004596ba9074270c1b7fd51842837d1 main_color avia-section-default avia-no-border-styling  avia-builder-el-3  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3467'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-kai8mcl7-7692a482d1651dec6255291385aa5695 sc-av_one_half av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kai8mcl7-7692a482d1651dec6255291385aa5695\">\n#top .flex_column_table.av-equal-height-column-flextable.av-kai8mcl7-7692a482d1651dec6255291385aa5695{\nmargin-top:-100px;\nmargin-bottom:50px;\n}\n.flex_column.av-kai8mcl7-7692a482d1651dec6255291385aa5695{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-kai8mcl7-7692a482d1651dec6255291385aa5695 av_one_half  avia-builder-el-4  el_before_av_one_half  avia-builder-el-first  encart alt first no_margin flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding  '     ><article  class='iconbox iconbox_left_content av-kai8l88y-09e419387672ee11a044a01fb718ed6c av-icon-style-no-border  avia-builder-el-5  avia-builder-el-no-sibling  preambule'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconbox_icon heading-color avia-iconfont avia-font-neofont' data-av_icon='\ue912' data-av_iconfont='neofont'  ><\/div><div class=\"iconbox_content\"><header class=\"entry-content-header\" aria-label=\"Icon: Issue\"><h2 class='iconbox_content_title '  itemprop=\"headline\" >Issue<\/h2><\/header><div class='iconbox_content_container '  itemprop=\"text\" ><p>At the request of its President, this international food distribution brand wishes to set up a concept of pizza kiosks in the parking lots of its shopping centers. In a very competitive context, the Development Director seeks to deploy the new concept in the field as well as possible.<\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kai8mcl7-7f01044ebb4c9bc0d73fd2e318eadbfe\">\n#top .flex_column_table.av-equal-height-column-flextable.av-kai8mcl7-7f01044ebb4c9bc0d73fd2e318eadbfe{\nmargin-top:-100px;\nmargin-bottom:50px;\n}\n.flex_column.av-kai8mcl7-7f01044ebb4c9bc0d73fd2e318eadbfe{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\nbackground:url(https:\/\/neoeng.com\/wp-content\/uploads\/2020\/05\/grande_marque_de_distribution_alimentaire-1030x672.jpg) 50% 50% no-repeat scroll ;\n}\n<\/style>\n<div  class='flex_column av-kai8mcl7-7f01044ebb4c9bc0d73fd2e318eadbfe av_one_half  avia-builder-el-6  el_after_av_one_half  el_before_av_one_full  no_margin flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding avia-full-stretch  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kai8uvem-a9ea871b4af799723f1a2705b0014cff\">\n#top .hr.hr-invisible.av-kai8uvem-a9ea871b4af799723f1a2705b0014cff{\nheight:350px;\n}\n<\/style>\n<div  class='hr av-kai8uvem-a9ea871b4af799723f1a2705b0014cff hr-invisible  avia-builder-el-7  avia-builder-el-no-sibling '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-32eonl-809c6a403e4b1083b6a1382e5a8a94c2\">\n#top .flex_column.av-32eonl-809c6a403e4b1083b6a1382e5a8a94c2{\nmargin-top:50px;\nmargin-bottom:50px;\n}\n.flex_column.av-32eonl-809c6a403e4b1083b6a1382e5a8a94c2{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n.responsive #top #wrap_all .flex_column.av-32eonl-809c6a403e4b1083b6a1382e5a8a94c2{\nmargin-top:50px;\nmargin-bottom:50px;\n}\n<\/style>\n<div  class='flex_column av-32eonl-809c6a403e4b1083b6a1382e5a8a94c2 av_one_full  avia-builder-el-8  el_after_av_one_half  avia-builder-el-last  first flex_column_div av-zero-column-padding  column-top-margin'     ><article  class='iconbox iconbox_left_content av-kai8l88y-d8e1d505c77bc425efe762784f3976b1 av-icon-style-no-border  avia-builder-el-9  avia-builder-el-no-sibling '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='iconbox_icon heading-color avia-iconfont avia-font-neofont' data-av_icon='\ue902' data-av_iconfont='neofont'  ><\/div><div class=\"iconbox_content\"><header class=\"entry-content-header\" aria-label=\"Icon: Objective : successfully deploy a new brand of pizza restaurants, by creating ten units in one year.\"><h2 class='iconbox_content_title '  itemprop=\"headline\" >Objective : successfully deploy a new brand of pizza restaurants, by creating ten units in one year.<\/h2><\/header><div class='iconbox_content_container '  itemprop=\"text\" ><p>We start by challenging the concept in relation to what is well and not so well present in this market niche. Then, we study the market in the immediate surroundings of the 10 sites throughout France to assess the opportunity of setting up the new restaurant brand. A face-to-face questionnaire with 400 of the brand customers is conducted and analyzed at checkout and at the entrance of shopping centers by NEO Engineering pollsters. Thanks to a close collaboration with the Directors of the shopping centers, the new concept of pizza is welcomed in locations that are quite different from one another. Positioning and orientation of the 10 pizza units are studied one after the other depending on the customer journey, flow of cars and visibility. Food and berevage offer responds to a manufacturing process of less than 5 minutes. Each location on site is specified on a map in the area of \u200b\u200binfluence near the shopping center.<\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_2'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-3467'><div class='entry-content-wrapper clearfix'>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":3054,"comment_status":"closed","ping_status":"closed","template":"","tags":[],"portfolio_entries":[31],"class_list":["post-3467","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-real-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Large international food distribution brand, France, 2014 to 2015<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Large international food distribution brand, France, 2014 to 2015\" \/>\n<meta property=\"og:url\" content=\"https:\/\/neoeng.com\/en\/realisation\/large-international-food-distribution-brand-france-2014-to-2015\/\" \/>\n<meta property=\"og:site_name\" content=\"NEO Engineering - 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